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Feature and Planning Review
Planning Your Fax Response Service
The Fax Response Service gives you the ability to set up a database of fax
information that you ordinarily mail to people who make inquiries. With Fax
Response, the interested parties can call your company and retrieve fax
information via an interactive voice prompt/touch tone interface. These callers
can receive the fax information on the same call or can specify a fax number for
delivery.
While FAX Attendant delivers your information, it also gathers valuable
information. For example, you can set FAX Attendant to record the telephone
numbers of the people who call your Fax Response service. These telephone
numbers are valuable for sales lead follow-ups.
Callers can do the following things once they access Fax Response:
Retrieve fax information on desired products
Listen to voice announcements
Transfer to a specified extension
Speak to an operator
Fax Response offers the following benefits:
Enables you to get specific information to customers almost immediately.
This reduction in time allows you to give customers information before the
competition.
Enables you to obtain the phone number and fax number of each person
who requests information. Fax Response even groups the telephone
numbers of the callers with the product or service on which they have
inquired. Your sales force can use this information to build up its
customer database.
Allows you to keep track of the number of requests each product elicits.
You can see what products are generating interest, and which ones are
not.
Can also be used as your company’s automated attendant.
Setting up the Fax Response service requires extensive planning
. To set up a
Fax Response service, you must:
Create a main menu that callers will hear when they first reach the Fax
Response service
Create menus wherever necessary
Create a spoken script for each menu
Enter the fax information that will comprise the Fax Response database
Create coversheet art and load the coversheet
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