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It’s much
simpler than
it sounds…
Panasonic has achieved a worldwide reputation as a premier manufacturer of techno-
logically-advanced consumer products—from 3D HD televisions that seemingly
transport you into the scene, to pocket-sized digital cameras that let you record movies
in full HD, to telephones that tell you who’s calling so you can choose not to get up.
True, groundbreaking products such as these depend on complex technologies. Yet
the wellspring for such remarkable innovation can be traced back to a simple mission
statement eloquently articulated by our founder nearly a century ago: Panasonic serves
society with high-quality products that make peoples’ everyday lives more productive
and enjoyable. This guiding principle continues to drive everything we do and is what we
call “ideas for life.” This people-first mantra has also inspired our company Environmen-
tal Statement, in which we pledge to practice prudent, sustainable use of the earth’s
natural resources and the protection of our environment.
When you think about it, what could be simpler?